Networx TV ( sits with the Panel Speakers following the Networx Brisbane ‘Video Marketing’ event on the 25 July 2012 at Judith Wright Centre of Contemporary Arts in Fortitude Valley, Brisbane. This event explored dynamic qualities of online video and how they convey company messages and calls to action, to connect with customers in new ways and build stronger brands.

Our panelists were:
Mark Blair, Senior Director Asia Pacific, Brightcove @brightcove @markblair
Nicholas James, Creative Marketing Director, Ride Free Media @ridefreemedia
André La Porte, Creative Director, La Porte Creative and Trendspotter @laportecreative @andrelaporte

And as always our Panel Facilitator was the lovely Cat Matson, Business CATalyst @catmatson

INTERVIEW BREAKDOWN:

Mark Blair, Senior Director Asia Pacific, Brightcove
00:18 Is monetization the point when it comes to online video?

Nicholas James, Creative Marketing Director, Ride Free Media
02:17 Are there reasons to do video other than to make it viral?

André La Porte, Creative Director, La Porte Creative and Trendspotter
04:13 What is the future of online video?

Ride Free Media (Video Marketing & Content Strategy):