This was a conference session titled The Regulatory Landscape for Advertisers, Affiliates, Networks from Affiliate Summit West 2011, which took place January 9-11, 2011 at Wynn Las Vegas.
– Brian Clark, CEO, Copyblogger Media (Moderator)
– Thomas Cohn, Of Counsel, Venable LLP
– Dean Graybill, Assistant Regional Director, Western Region — San Francisco, Federal Trade Commission
– William Rothbard, Attorney, Law Offices of William I. Rothbard
Session description: The FTC and state AGs are aggressively attacking affiliate networks. Anyone in the chain-advertiser, network, affiliate-could be liable. Learn how to avoid a regulatory attack against you!
Experience level: Beginner, Intermediate
Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
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