If you live in a B2B world. If you are a manufacturer, distributor, machine builder. You deal with Supply chain management and all kinds of channel partners along the way. Inbound marketing and an inbound marketing philosophy, mentality and strategy will work for you. You need to strengthen your existing relationships and build new ones in your supply chain. Inbound marketing can help you do this by creating and distributing content with and for your B2B relationships to continue to build trust. Here are some telling stats about B2B marketing.
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